Toyota Dealers please take note; based on what most automotive consumer research is showing, the single most important category of information that appears online which will impact the revenue and profits of Toyota dealerships in North America in 2013 and 2014 is User Generated Content (UGC).…

Some sectors of the American car market have recently been following a different trend from situations in other parts of the world. The pickup market, for instance, enjoyed in August its strongest sales record since August 2009, with a 20 per cent increase on the previous year.

But it’s not just the economic recovery that should be thanked for such positive figures: the exploits of Toyota pickups have undoubtedly helped the overall situation, with a 68 per cent increase in sales of…

Cars are relied on daily as a way of commuting to work and other important destinations therefore learning the ways that you can improve a vehicle’s fuel efficiency will benefit you financially. Modifying the way you drive and considering a fuel efficient vehicle will make a major difference to how often you need to fill your tank.. For each litre of petrol consumed in gasoline vehicles, an average of 2.32kg of carbon dioxide will be generated, but with careful attention to enhancing fuel…

How to Improve Internet Lead Quality from KPA - DealerWebinars.com on Vimeo.

How to Improve Internet Lead Quality from KPA - DealerWebinars.com on Vimeo. Instead of changing the status for an internet lead to "dead" or "bad" because there is no phone number…

New service represents the only reputation monitoring service developed and offered exclusively for the automotive industry and optimized for Car Dealers

SOCIALDEALER, a leading reputation and social media management company that helps automotive…

http://www.automotivedigitalmarketing.com/profiles/blogs/it-s-the-internet-manager-s-fault

http://dealeretraining.com/



Stan Sher of Dealer eTraining discusses the challenges that…

I was just thinking about something that really amazed me about a month ago.  I was out with a friend of mine at a mall doing some shopping.  We were at Macy's and decided to take a look at their collection of sunglasses.  Both my friend and I enjoy nice things and do…

BDC and Internet Managers; Do You Check Your Spam Filter Folders Daily?

As I conduct internet lead mystery shopping to dealers around the country I am constantly amazed at the lack of control that dealers have with their email…

Why AutoCon 2012?

Diagnostic Labs

On the first day of AutoCon 2012, attendees will have two hours to visit the Lab Room to discuss their current marketing, operational, or technology challenges at their dealership. The lab room will be divided into topics…

Cars are relied on daily as a way of commuting to work and other important destinations therefore learning the ways that you can improve a vehicle’s fuel efficiency will benefit you financially. Modifying the way you drive and considering a fuel efficient vehicle will make a major difference to how often you need to fill your tank. For each litre of petrol consumed in gasoline vehicles, an average of 2.32kg of carbon dioxide will be generated, but with careful attention to…