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All Blog Posts (27)

2012 Toyota Rav4 EV at Los Angeles Autoshow

The all new Toyota Rav4 EV

Recently at the LA Autoshow the automotive world took particular notice of the all new 2012 Toyota Rav4 EV. This all-electric vehicle has the allure of Japanese reliability and craftsmanship in…

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Added by Automotive Social Marketing on November 28, 2011 at 9:12am — No Comments

Mighty MACS Movie; Toyota Dealers Use Premiere For Social Media Marketing and Customer Retention

Car dealers are participating in the premiere of a major Hollywood film in an effort to improve their customer and employee satisfaction and loyalty. Dealers in New York City and Los Angeles are hosting the premiere for the award-winning film, The Might Macs, a major motion picture…

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Added by Automotive Social Marketing on October 16, 2011 at 2:12pm — No Comments

Keith Shetterly Wins VIP Digital Dealer Package by Blogging on ADM

Announcing the ADM Professional Community Blogging Contest Winner for the 11th Digital Dealer… Continue

Added by Automotive Social Marketing on October 2, 2011 at 8:04pm — No Comments

Is Your Website Provider Watching Your Back?

As I read through dealer websites, I’m often surprised at how many advertising violations I find. You would think that website providers would make sure that this doesn’t occur, right?

You should never assume that the company that creates and maintains your website follows all the laws and regulations governing advertising compliance. State advertising laws vary and the responsibility for compliance lies with the dealership, not the vendor. Here are some examples of what I’ve run into…

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Added by Jim Radogna on January 9, 2011 at 5:17pm — No Comments

WOMENCERTIFIED~BY DELIA PASSI

This is the month to Shift Into High Gear on Service!

Long lines, picked over selection, harried employees, tired associates – those are the expectations many shoppers have this time of year, no matter where they shop. And the added pressure to buy during the holiday season can be a major turnoff, as shoppers know that sales associates are often under pressure to meet end-of-year sales goals.

No wonder some people really have to work to drum up holiday… Continue

Added by SUSAN HAIR on December 7, 2010 at 8:43pm — No Comments

Auto Remarketing | J.D. Power Says Customer Treatment at Store More Important than Price

J.D. Power and Associates unveiled its 2010 U.S. Sales Satisfaction Index Study on Wednesday, and the automaker that earned the best buyer satisfaction score among luxury brands was Jaguar, while Mini earned this distinction among mass market brands.

This marked the third straight time Jaguar has been honored as the top luxury make in terms of satisfying customers.

Scores are calculated based on the following elements (with their weighted importance in parenthesis) in the new-vehicle… Continue

Added by SUSAN HAIR on November 22, 2010 at 5:55am — No Comments

WOMENCERTIFIED~SUSAN HAIR 561-309-7078~Communication

Speak volumes by choosing businesses that aim to exceed your expectations by giving you the customer service experience you deserve! The WomenCertified Seal helps identify those businesses that are working harder than their competition to earn your business and your loyalty. When you see the WomenCertified Seal you know that company is dedicated to making you a happy customer!

WomenCertified not only helps you find women friendly businesses but we act on your behalf when a business… Continue

Added by SUSAN HAIR on November 17, 2010 at 6:55am — No Comments

Google Places Local Search Changes - Video

Bottom Line:

Pay more attention to Google Places. Ensure data is correct. MANAGE YOUR REVIEWS!!!…

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Added by Kevin Reifel on October 28, 2010 at 3:47pm — No Comments

Hiring a Alternative Marketing / Social Media Expert Checklist

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Added by Kevin Reifel on October 28, 2010 at 3:35pm — No Comments

MAKING BUSINESS BETTER!~SUSAN HAIR 561-309-7078

WomenCertified® is on a mission to help women make smarter choices!

WomenCertified businesses are invited to participate in our award winning training

program designed to teach professionals how to exceed the needs of women

customers. Following our extensive training and testing they can use the

WomenCertified Seal of Approval to help you identify them as a business you can

trust to deliver a better customer service. Our goal is to help sales and… Continue

Added by SUSAN HAIR on September 28, 2010 at 9:08pm — No Comments

WOMENCERTIFIED~SUSAN HAIR 561-309-7078~Communication

Added by SUSAN HAIR on September 27, 2010 at 11:26am — No Comments

WOMENCERTIFIED.COM

What WomenCertified is to Certified Members:

•A unique and proven training program proven to give service and sales professionals new insights and skills for selling products and services to women customers.

•A lead generation tool to connect professionals with female consumers who are seeking a better purchasing and service experience.

•A customer feedback system designed to build referrals and share appreciation.

•A membership that connects you to sales tools, marketing… Continue

Added by SUSAN HAIR on September 27, 2010 at 6:48am — No Comments

WOMENCERTIFIED~SUSAN HAIR 561-309-7078~Communication

..WomenCertified is the solution for women in search of a better buying experience. WomenCertified was created by a woman dedicated to showing sales and service organizations how to sell to women by learning to pay attention to their preferences, priorities and communication styles. First and foremost, WomenCertified is your shopping resource when planning an important purchase. At WomenCertified.com you can find the best salesperson in your area for the products and services you’re looking… Continue

Added by SUSAN HAIR on September 24, 2010 at 5:36am — No Comments

TOP 10 WAYS TO GET ON HER RADAR! READ~

September, 2010 Every month is the month to make CONTACT!!

In many cases, women do not make purchases on the spot – at least not in the literal sense. Studies show that women tend to have 13 points of contact with a brand before making a purchase. Even “impulse” buys are often influenced by several previous encounters that influence her decision to buy.

Want to speed up the process and start making more contacts with prospects? Fall is a great time to reconnect. Here are 10 ways to… Continue

Added by SUSAN HAIR on September 24, 2010 at 5:33am — No Comments

ATTENTION!~

To all salespeople...men and women,

If you want to learn how to sell more to women you really should take the time to see Delia Passi at the Digital Dealer Conference. It will truly open your eyes to the New Economy.

Delia Passi is CEO of Medelia Inc. She is the nation’s leading authority on selling to women and the nation’s leading woman consumer advocate as seen on most major networks, as well a regular on Fox Business Network and Lifetime’s morning show The Balancing Act. Her… Continue

Added by SUSAN HAIR on September 24, 2010 at 5:27am — No Comments

Delia Passi and Susan Hair~ IN ORLANDO OCT.4TH,5TH,AND 6TH. CALL FOR APPOINTMENT IN BECOMING WOMENCERTIFIED

Added by SUSAN HAIR on September 23, 2010 at 8:15am — No Comments

WOMENCERTIFIED~

New Economy, New Rules: Increase your Profits by Selling to the #1 Consumer – Women!

How to tap into this new market, the seven rules of engagement and new referral strategies

To acquire and retain female customers, you will need to know how to communicate most effectively with them and understand their decision-making processes. Discover the secret formula to selling to women and you will hit a gold mine. Women account for $3.7 trillion in spending and influence over 85% of all… Continue

Added by SUSAN HAIR on September 22, 2010 at 7:41am — No Comments

CELEBRITY NEWS! WOMENCERTIFIED WELCOMES FILM STAR JOANN PFLUG

Congradulations to JoAnn Pflug!!! Actress,tv,film star and Womencertified spokeswoman, Contact Susan Hair for appointment in getting your organization certified. 561-309-7078 We will also have Ms.Pflug presenting to dealerships the commitment award as well as a Womens Empowerment ribbon cutting ceremony and seminar .

The WomenCertified Program is designed to teach sales and service professionals how to deliver better customer service, with the goal of creating women friendly companies and… Continue

Added by SUSAN HAIR on September 17, 2010 at 6:22am — No Comments

WOMENCERTIFIED.COM

Steven M. Rowell says:

August 31, 2010 at 10:51 pm

Delia Passi shares practical proven strategies for selling more effectively to women. The first half of the book explores the “how and why” of women’s buying decisions, and the vast array of possibilities in selling to this most powerful consumer. The rest of the book provides exactly how-to expertise for every aspect of selling to women. Every man will laugh as he reads the piece on business lunch conversations with women…and then… Continue

Added by SUSAN HAIR on September 17, 2010 at 6:20am — No Comments

WOMENCERTIFIED~SUSAN HAIR 561-309-7078

WomenCertified is the solution for women in search of a better buying experience. WomenCertified was created by a woman dedicated to showing sales and service organizations how to sell to women by learning to pay attention to their preferences, priorities and communication styles.First and foremost, WomenCertified is your shopping resource when planning an important purchase. At WomenCertified.com you can find the best salesperson in your area for the products and services you’re looking for,… Continue

Added by SUSAN HAIR on September 15, 2010 at 5:28am — No Comments