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Google Places Local Search Changes - Video

Bottom Line:
Pay more attention to Google Places. Ensure data is correct. MANAGE YOUR REVIEWS!!!

Important Changes:
  • Map listings moved on top of the Adwords results. And I mean that literally: if you scroll down, the map comes with you and obscures the PPC!
  • Results in the inline SERPs are coming from the map. These aren’t the guys that were ranking before – they’re just being pulled out of the maps and given the organic spots
  • The results themselves are far, far richer than what we’re used to from Google. We’re seeing images, links to reviews, star ratings, a quoted review…
Heres video I made highlighting the changes.

Views: 8

Tags: automotive, changes, dealership, ebusiness, google, page, places, results, search, seo

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